Aljur Abrenica launched self-titled album

ALJUR Abrenica's acting career suddenly
grew by leaps and bounds in 2009 that
few remember music was one of his
tickets in achieving success in show
business.

In joining "StarStruck" 2006, the
"Ultimate Hunk" scaled his way to the
top of the tilt by singing exceptionally
well both his solo numbers and those
with other finalists. On Sunday variety
show "SOP," GMA-7's Prince of Primetime
took on songs of different musical
genres weekly which helped sharpen his
vocal chops.

Fortunately, Sony Music and GMA Records
have not forgotten this side of Aljur.
The two giant labels produced "Aljur"
that's composed of original songs and
remakes namely "Iisa Sa Magkabilang
Mundo," "Di Na Ako Aasa Pa," "Kailan
Kaya," "Beauty And Madness" and the
Latin-flavored carrier single "Sayang
Sayang," music video of which was shot
entirely at the luxury Thunderbird
Resorts in Rizal.

While Aljur is not likely to become a
singing champion, his voice is
considered radio-friendly and easy to
sing along with. This is largely the
reason half of "Aljur" are minus-one
versions of his songs. This way,
listeners can enjoy Aljur Abrenica music
in more ways than one.

The people who collaborated on Aljur's
album are both fresh and established
names. These are Jude Gitamondoc, Panji,
Alwyn Cruz, Melvin Morallos, Nino
Regalado, Jonathan Ong and Michael V.
More, the songs that ended up on the
eponymous debut were carefully selected
by two Artist & Repertoire managers to
ensure that Aljur only gets the best
materials.

Prior to the release of his album, Aljur
has been making his prescence felt in
the concert circuit. He was the special
guest in La Diva's first major concert
at the Music Museum last December and
reviews of the show were unanimous in
saying that Aljur could very well hold
his own to the female trio's singing
mettle.

Recently, Aljur held his first solo
concert "I'm Yours" at Zirkoh Tomas
Morato.

Asked why he is seemingly conquering all
fronts in show business, Aljur, in a
recent interview during the press
conference done at Toyz Bar in Ortigas,
gave a sincere answer.

"I want to use all the talents that God
gave me," he quipped.

ALBUM TRACKS:
- Beauty and Madness
- Di Na Ako Aasa Pa
- Iisa Sa Magkabilang Mundo
- Kailan Kaya
- Sayang Sayang (carrier-single)

"Aljur" is released under Sony Music and
GMA Records.